Privacy policy

Privacy Policy

This Privacy Policy describes how Blushu (“we,” “our,” or “us”) collects, uses, and safeguards your personal information when you use or purchase from www.blushu.in

1. Information We Collect

When you use our Site, we may collect:

  • Device Information – your IP address, browser type, operating system, time zone, and how you interact with our Site.
  • Order Information – your name, billing and shipping address, contact number, email address, and payment details (we do not store your card/bank details).
  • Cookies & Tracking Data – small data files that help us recognize you, improve our services, and deliver relevant offers.

2. How We Use Your Information

Your information helps us to:

  • Process and deliver your orders smoothly.
  • Communicate with you about your purchases, shipping, and support queries.
  • Detect fraud or security risks and protect our customers.
  • Personalize your shopping experience with offers and recommendations.
  • Improve our website performance and customer experience.

3. Sharing of Information

We may share your personal information with:

  • Service providers (shipping partners, payment gateways, analytics tools) to complete transactions and improve services.
  • Legal authorities if required under Indian law (for example, to comply with legal obligations or respond to lawful requests).

We do not sell your personal data to third parties.

4. Cookies & Advertising

  • Cookies help us improve website functionality and show you relevant offers.
  • You can disable cookies in your browser settings, but some features may not function properly.
  • We may use third-party advertising/analytics services (like Google Analytics) to better understand our visitors.

5. Your Rights (India Users)

As per Indian data protection practices:

  • You can request to access, update, or delete your personal data by contacting us.
  • You can opt-out of receiving promotional messages anytime.
  • Your data will be stored securely in compliance with applicable Indian laws.

6. Data Retention

We retain your information only as long as necessary to provide services, comply with legal obligations, or resolve disputes.

7. Changes to This Policy

We may update this Privacy Policy occasionally to reflect changes in our practices, technology, or legal requirements. Updated versions will always be posted on this page.

8. Contact Us

If you have questions, concerns, or complaints about this Privacy Policy, please contact us:

📧 Email: support@blushu.in